Design en stock

Graphic design of logo, banner, catalogue, captioning, colour scheme and typeface for an exhibition of Contemporary Furniture and Prototype Collection at the FNAC in Paris, titled “Design en stock”.

The exhibits, about 2000 in all, are divided into categories. These categories are assigned specific colours and letters. Visitors orient themselves through the exhibition with the help of the catalogue, which contains all the relevant information. The colour index, the clearly highlighted identification codes and the thumbnails of the exhibits make it simple to find what is being looked at. The logo appears in eight different forms.

In cooperation with Konstantin Grcic; commissioned for the overall concept and design of the exhibition.
Photographs by Florian Holzherr.
2004

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Valerie Kiock